Showing posts with label collaboration. Show all posts
Showing posts with label collaboration. Show all posts

Sunday, 18 August 2013

(#kcupdate) No Finer Feeling!

There is No Finer Feeling than Alexander Wang teaming up with The Woolmark Company.

For the No Finer Feeling campaign, Alexander Wang has teamed up with The Woolmark Company for two seasons to use it's Merino Wool in selected pieces in his A/W 2013 collection and his print campaign.


"I have used Merino wool since I first started designing so collaborating with Woolmark was a natural fit for me." said Alexander Wang. "Wang has strong environmental credentials, and it feels modern, and revelant." - Woolmark

Tuesday, 23 July 2013

(#kcupdate) J. Crew X Friends of the High Line


J. Crew has collaborated with Friends of the High Line to produce a charitable capsule collection which consists of clothing and accessories. This collection is set to launch tomorrow, July 24, in selected J. Crew stores and online at the High Line Shop and JCrew.com.

The products aim to celebrate the story of the High Linean elevated freight railway saved from demolition and transformed into a public park on Manhattan's West Side.

Creative designers got together to create a range of designs that have been transferred onto t-shirts and sweatshirts for men, women and children to promote the High Line. The collection features photography by Joel Sternfeld; freight trains; the High Line's logo, designed by Paula Scher of Pentagram; botanical illustrations by George Olson of the American Society of Botanical Artists; and illustrations of the High Line by children's author Peter Brown.



Prices range from $15 to $78 and 100% of the proceeds go to Friends of the High Line.

Thursday, 27 June 2013

(#kcupdate) Safilo X Marc Newson

Safilo Showroom

Safilo has teamed up with Marc Newson to design, produce and distribute an exclusive capsule eyewear collection. The range is going to celebrate Safilo's 80th anniversary and should be released in Spring 2014.


Safilo Showroom
“We are enthusiastic about the partnership with one the most famous and eclectic designers of his generation. Marc’s exceptional stylistic contribution will result in the creation of a unique collection with a one-of-a-kind style” commented Roberto Vedovotto, CEO of Safilo Group. “The Safilo brand, since its creation in 1934, has always been a leading manufacturer of high quality spectacles. Design is a key element in the entire value chain of our products and the opportunity presented from undertaking such a high level collaboration allows us to express our vision and sensitivity for design at its very best”. - safilo.com

Safilo Showroom
“For a designer, collaborating with such an iconic brand as Safilo, with its strong DNA and history of excellence presents an extraordinary opportunity to explore new stylistic directions, merging the heritage of the brand with a fresh and innovative perspective” added Marc Newson. - safilo.com