(#kcupdate) Safilo X Marc Newson

Safilo Showroom

Safilo has teamed up with Marc Newson to design, produce and distribute an exclusive capsule eyewear collection. The range is going to celebrate Safilo's 80th anniversary and should be released in Spring 2014.

Safilo Showroom

“We are enthusiastic about the partnership with one the most famous and eclectic designers of his generation. Marc’s exceptional stylistic contribution will result in the creation of a unique collection with a one-of-a-kind style” commented Roberto Vedovotto, CEO of Safilo Group. “The Safilo brand, since its creation in 1934, has always been a leading manufacturer of high quality spectacles. Design is a key element in the entire value chain of our products and the opportunity presented from undertaking such a high level collaboration allows us to express our vision and sensitivity for design at its very best”. - safilo.com

Safilo Showroom

“For a designer, collaborating with such an iconic brand as Safilo, with its strong DNA and history of excellence presents an extraordinary opportunity to explore new stylistic directions, merging the heritage of the brand with a fresh and innovative perspective” added Marc Newson. - safilo.com

www.safilo.com // www.marc-newson.com

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